Be Sensible – The Trainline

This storyboard was for The Trainline; the ad is on TV at the moment (September 2012) and was directed by Si&Ad at Academy.  It was inspired by the scene in Airplane when everyone goes mental because the plane’s in trouble, except in this case it’s because a passenger announces that you can buy your tickets 1/3 cheaper with The Trainline.

This was a 2.5 day storyboard with additional 10 second spots which I’ll post soon – you can see the full-length ad here.

Back to Storyboards.